An upcoming unbranded psoriasis awareness campaign for a major pharmaceutical company. The brief was to develop a striking multi-channel campaign that highlighted the psychological, as well as the physical affects of the condition and encourage patients to talk to their doctor about all the treatment options available.

Working with a writer we presented four concepts to the client with this bieng the chosen route. Our insight was to literally let the skin do the talking - real patient quotes painted onto the body and photographed and filmed to produce a series of compelling assets to be used across print, environmental and social.

These are the visuals I created for pitch, the project is due to go into production later in the year.

The brief was to re-brand the London Metropolitan Students’ Union. I worked with a creative partner and together we held several brainstorming sessions and workshops with the various stakeholders to ensure we all understood what they and their customers wanted.

I then created several concepts that were again workshopped before we settled on the final route.

Deliverables

I created mobile first flat layouts for the website that were then passed on to an external supplier for the build. I also created full brand guidelines and supplied various assets, including templates for social, signage, internal and external comms, for the in house team to use moving forward.

Concepts

Deliverables